No, it’s not what you think. These men aren’t pregnant. What looks like a pregnant belly is actually a beer belly.
A new ad campaign for German beer Bergedorfer Bier shows men lovingly gazing at their beer bellies as if they’re expecting. Advertising firm Jung von Matt has done a brilliant job of bringing forth their tagline ‘brewed with love’ with these smiling men who pose like moms-to-be.
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